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Piero Poli: The Middle East is digital market developing quickly

Piero Poli is the General Manager of Havas Worldwide in Dubai, and he came to Rovinj to participate at the 8th Weekend Media Festival in order to present how the communication business looks like in a city that has become one of the new global business centres and power in a very short amount of time.
What are your duties and responsibilities, and what is the difference between Havas Digital Middle East and Spain?

New communication platform for Croatian tourism revealed

Ratomir Ivičić, Director of the Croatian Tourist Board presented the new communication platform for Croatian tourism at the “Mediterranean as it should (not) be” panel. Hundreds of Festival visitors could see the first visuals of the new campaign, as well as a short film which explained how the new concept “Croatia, Full of Life”, came to be. The new campaign TVCs will also be shown in London the following week, at a big presentation of Croatian tourism.

MediaNet investigated: the most popular journalists are Bago, Šprajc and Kopljar

The most popular journalists in Croatia in 2015, according to the general public are Mislav Bago, Zoran Šprajc and Saša Kopljar, it was announced at the Weekend Media Festival. MediaNet, a company for media research and analysis from Zagreb has once again conducted the research at a representative sample of 1000 adults throughout Croatia. The survey was conducted from September 12th until September 15th, and the names from each medium were given as a choice.

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